This is a common question, and people tend to wonder if they should focus on articles period or category content. Ultimately, the answer does depend on the intent of searchers. Google typically favors the article content over the category and product content, but the article content tends to be a bit more balanced, helpful, better, and more updated. Google also tries to anticipate what the searcher is looking for in terms of queries.
The problem is, if you’re going with generic keywords, it could mean reviews, how-to, busying a product, streaming, how to convert something, or whatever. There are generic keywords that don’t hit on the content as well as others.
For example, you may realize when you’re searching for a movie, Google will assume that you want movies near you, reviews that are happening, and if you want anything bigger, you’ll have to edit the query. But, if you’ve got a lot of movies on google play, it’s possible that Google will change the search so that you can get movies to help you download. You should determine at this point what will get you the content that you need, and what you want to offer, and optimize this accordingly. You’ll realize that the category pages compel as an action more than the article pages.
So yes, the categories that these are put in matter a whole lot. After all, that’s what people are going to use to search for various items. But, if you’re looking to better your own personal search health, you also need to develop content, and from there, have it rightfully indexed to the correct categories. If it’s not, you’re going to end up with pages that won’t be able to be easily found, and you’re going to end up getting lost in the shuffle of different pages, which isn’t good for anyone.
that’s whee, indexing the pages with the correct keywords plays a part in. The thing is, with generalized terms, you’re going to get a boatload of different items that tend to not be of help to the user. If a user wants to find something, they will definitely make sure that they put it in as much of a descriptive nature as possible. You’ll be amazed at the difference a little bit of describing makes, and if you’re looking to develop some of the items, you’ll be happy with the results that you get from this, and in turn, build a better, more rewarding success that you’ll enjoy.
The key thing to take from this, is to start to put categories together, and really, while articles are great, if they’re not really properly categorized, you’re going to run into the issue of you’re unable to find something, or you’re not ranking on the pages that you have, since you’re going to have issues otherwise. So make sure that the keywords are attached and made correct, and you’ll be able to create a difference.