Google SERP has a lot of features that help with keyword list creation, and it can help you better understand how to put your topics together in terms of structure. The increase of this in terms of navigation and index has changed the way the web development is. You should look at what features will overlap, and you may wonder how you can change your SEO strategy. Well, read on to find out.

In order to overlap the query space, you want to take a specific word bag approach, and by operating on a SERP-by-SERP analysis, you can see the suggestions and features that are there, filtering stop words, and comparing one to another. By looking at these, you’ll be able to look at the overlaps and the entity overlap between every single feature.

So, there is a lot happening with a few features. 4% of the search suggestions had duplication, so Google is putting a lot of consideration into care into each feature, so you should watch all of them and figure out how to weed out the duplicate content every so often.

Now, the first thing that you’ll want to look at is carousal snippets, which holds the answers to questions thanks to the bubbles that run along the bottom of these. When clicked, the script takes over the snippet and gives a new query. The combination of your original term and text does have a bit of research to it.

The carousal snippet IQ bubbles had the least overlap of the other features since the bubbles typically contained subcategories that live within a higher category level introduced by the search term. It’s a snippet that gives you features and general level, but these bubbles may showcase other distinct keyword suggestions.

There is also the “people also ask” box, which essentially contains four different questions related to the query, and it expands to get the links that Google has pulled from other sites. These are great for long-tail keywords and are awesome for content inspiration so you can target these keywords.

Related searches is another place, and you’ll notice that when you click on them, you’ll see little duplication with the SERO features, which means that they’re oddly unique, and they’re shorter and more iterative of the query originally used, while still staying on topic.

Then there are the people also search for, which allows for after clicking on an organic result and then going back to the SERP page, and there are either 8 or six of these.

These features allow you to utilize different ideas, and it can be used for keywords as well. Google might be running out of different names for them, but understanding the topic hierarchies is important for narrowing out the queries you want to tackle, and by understanding the SERO suggestions, you can work to tackle each of these, and make sure that you’re throwing content that does work with good duplication onto this, no matter what too.